The Lippis Report

By Cisco Systems

Coca-Cola Bottling Company adopted 10 Gb Ethernet, consolidating from 80 servers to 4 and reducing cabling costs. Coca-Cola Bottling Company Consolidated is the second largest Coca-Cola bottler in the United States, with territories in 11 states and serving more than 18 million consumers. The company makes, sells, and delivers carbonated and non-carbonated beverages. Low-cost servers, used for applications such as sales force automation and workgroup collaboration, had contributed to server sprawl, causing the data center to outgrow available power and cooling capacity. Server virtualization helped but had begun to slow network performance. “We wanted 10 Gigabit Ethernet connectivity without the expense of building a new data center,” says Rory Regan, network and telecom manager of Coca-Cola Bottling Company Consolidated. “We decided to build a new data center network that would continue to work with our existing servers and storage as we gradually migrated to a unified fabric.”

Find out how Rory exploited 10Gb Ethernet to scale up its Data Center Virtualization project by downloading this paper.